There’s MOM in every MOMent, but when is actually the best one to celebrate moms and their momastery? To honor all mothers and mommies, mas, mamas and mammas, moms to be, stepmoms, godmoms, moms-in-law?

We'd say there are basically three, and they are equally perfect: anytime, all the time and right now. 

We know you know better than anyone else what will make her heart beat faster, and our mission is not to convince you otherwise, our mission has been (and will always be) to present you with you a playful dose of inspiration with a twist, in case you need it.

Today, instead of a curated compilation of suggestions in alphabetical order, we’re bringing you seven ideas, one for every day of the week.

MONDAY: GIVE HER A HUG

Introduced during the FW23 fashion show, Ferragamo Hug Bag is the one symbol of affection she'll want to hold on to again and again.

Like true love consisting of big and small, even imperceptible details; this modern ode to craft with hand-painted edges is composed of 18 - 27 pieces of leather, and up to sixteen frame elements, depending on the silhouette.

Give her a Hug, and hug her like you've never done her before.

TUESDAY: TIME FOR BOUQUETS, BUCKETS ’N’ BLOOMS

Without excluding the obvious choice of bringing her the most beautiful bouquet of flowers you can think of, you can also embrace an idea of a bucket, or any silhouette of her preference with a floral appliqué like  Magda Butrym's Devana, for instance.

Our handpicked-with-love Bucket Bag edit is an eclectic and emotionally-charged journey through the cities and places most renowned for their artistry and craftsmanship, starring Loewe, Roger Vivier, Fendi, Gucci, Chloé, and many more.

Embark and enjoy.

WEDNESDAY: TAKE HER SHOPPING

Ooor, bring her a shopping bag full of love.

While browsing the edit we will point you towards in the upcoming sentence, we would suggest considering Max Mara's Marine bag with two crochet patterns, and rope and leather handles, Prada's best-selling Crochet Tote in raffia-effect yarn with logo embroidery, or Marni’s hand-embroidered Macramé Sillo Shopper with tape handles.

Besides this sun-loving trio, the totes & shoppers selection includes the most sought-after canvas, denim, leather and leather-like candidates ready to help you make your mom’s day the most memorable ever.

THURSDAY: SURPRISE HER WITH A SCULPTURE

For the next proposal, we’re going to travel to France to take a closer look at Jacquemus' Le Sculptures collection.

Simon Porte Jacquemus views fashion as an art form, and his new season's installment is inspired by the La Foundation Maeght art gallery (it was also presented at).

The choice is yours: La Pochette Rond Carré “take-out” clutch, Le Calino ring bag, the leopard-print rendition of Le Bisou Perle, Le Tourni buckets…

FRIDAY: FOCUS ON FRINGES & FEATHERS

Let’s take a focus on something dynamic, something that will move to her rhythm: fringes and feathers.

From France, to Italy’s Milan and Fidenza, homes of La Milanesa and Pinko respectively.

If she loves to experiment with multi-color accessories, La Milanesa Caipirinha raffia and jute bags with geometric embroidery and bamboo handles are the ideal option. If, on the other hand, she prefers to complete her looks with mono color finishing touches, Pinko SS24 square feather bags with engraved, half-moon handle would be our focus of choice.

SATURDAY: DO SOMETHING LOCO

We’re still in Italy.

A tribute to the Italian “loco” character, debuted only a couple of years ago, Valentino Locò has many fashion lovers and bag collections falling loco in love.

Modern silhouette, with a perfect pinch of retro, and a styling repertoire going from clutch to top-handle to shoulder and crossbody thanks to the detachable handle and strap.

The only question here is how loco you want to go? Sleek? With tonal, contrasting or crystal studded Vlogo Signature? Iconographe? Iconographe with sequins? Denim with rhinestones? Floral appliqué? Bejeweled raffia?

SUNDAY: AMAZE HER WITH A CONVERTIBLE

Last day, last proposal. This one answers many styling preference dilemmas, offering an endless versatility.

If you you made it through the week of surprises, and still can’t decide and flipping a coin doesn’t help either, we would suggest to amaze her with a convertible bag. Any of these style-transformers will take you from handbag to crossbody and beyond.

Fendi Fendigraphy with its hook & clip, and detachable and adjustable strap feature can be styled as clutch, handbag, shoulder bag or crossbody. 

Valentino new season Go-Hobo bag can be carried as a handbag, wristlet or worn on the shoulder, thanks to the Vlogo Signature turn clasp closure on the shoulder strap.

Effortlessly transitioning from a clutch or a top-handle to a shoulder bag is the Haute Séquence Clutch Bag, one of the latest additions to Lanvin's namesake line and bag assortment, featuring a jewelry-inspired cylindrical clasp that allows you to attach the shoulder strap.

As always, we could go on but we want to leave you to it.

Whether inspired by this guide or not, we're confident you'll find the perfect treat for her (and most probably also a little something for yourself, too).

Happy MOMents from all of us.

See you soon.

Love, Lozuri

Patri G.