GRAY. YOUR WAY. CURATED BY EUROPE’S TOP FASHION BUYERS, STYLED BY YOU
The trend cycles in fashion are slowing, a long-awaited reality that only enhances our way of seeing fashion as a form of expression: there are as many style languages as there are eyes reading this write-up, which is why we don’t believe in must-have prescriptions.
What’s a must-have or to-die-for for some falls into the over-my-dead-body box for others. And for others, it may just be a ‘maybe’—something they'll potentially add to their wardrobe once it grows on them. Or not.
Each of us speaks our own fashion ‘dialect’ and style ‘jargon,’ and that’s the beauty of it. Also, one of the reasons why we’ve brought together Europe’s elite fashion experts to create seasonal collections that understand and speak the style languages, dialects, and jargons of our international fashion family.
Sourced from Europe’s finest boutiques and concept stores, our edits are curated by Europe’s top fashion buyers, and meant to be styled by you.
So no must-haves on our pages, but we won't stop bringing you the latest collections, the hottest new releases, the runway, rare and hard-to-find gems you can consider adding to your wardrobe.
Today, we want to give some well-deserved attention and TLC to a color that’s as inherently chic as it is practical and effortless, as modern as trans-seasonal and timeless, and has an endless styling potential.
A lifelong wardrobe foundation for some, a newly discovered elevated everyday essential for others, GRAY was present in many FW24 collections, walked down many runways, and these are the four standout hues featured in the Pantone Color Institute’s official trend reports.
Dark Shadows, “A staunch gray that moves with cold precision".
Storm Front, “A mid-toned gray whose steady presence is a suggestion of what is to come".
Moonstruck, “A shadowy gray hue that lives behind the clouds".
Dark Gull Gray, “A solid and dense gray that is forever relevant".
When in doubt while playing with color combinations, we would suggest just to look around you - every walk, every sunset, every escape to nature may hold an inspiration, an experiment you want to try, a color combo you have never thought of.
Fall is here, and with that, a style game, we fall for over and over - the layering.
When it comes to gray, you can go as loud as you want: one piece only, here & there or total look.
Below, a few hand-picked hero layers for you to consider and choose from:
THE GRAY COAT
Single or double-breasted? Buttons or none? Sleek or belted?
(Just about) anything you want, you got it!
THE GRAY BLAZER
Tailored to perfection, your perfection. As oversized or hourglass as you love or imagined.
Your next obsession? Just a click away.
The answer to the 'What’s the special occasion?' questions you’ll be getting, is simple: ME!
Left to right: Dolce & Gabbana · Etro · The Attico
THE STYLING OPTIONS
The styling options for grays? ENDLESS.
From tonal grays, to obvious choices like black and white, to fashion’s current favorite burgundy, yellow, green or chocolate, to neutrals and earthy tones, blues and pinks, metallics…
Imagine...
You envision your total gray look with a contrasting finishing touch, and you need it to have a gold-tone accent.
You got it.
You want something studded, it has to be black, aaand you love rings, hoops and curved silhouettes.
You got it!
You love pockets, the more, the merrier, and want your bag to have at least a couple of them. Pretty meets practical. A luxe cargo of sorts.
You got it!
You and your two best friends want matching handbags, and you need them in burgundy.
You got it!
You want...
You got it!
CHALLENGE US
The next trio of options we feature on Luxe Insider can be yours!
Just drop us your request, we can turn just about any wish or vision of yours into reality.
As always, thank you for sharing your time with us. Stay tuned for our next episode—we can’t wait for you to read it.
Until then, keep embracing your personal style—one 'the special occasion is me' moment at a time.
Love, Lozuri
